Social Media & Content

Build, grow, and monetise audiences across digital platforms with professional content skills.

4Modules
16 WeeksWeeks Duration
$60kAvg. Salary
85%Job Placement

Current cohort

16 Saturdays16 Thursdays

Thursday 7pm–9PM (GMT+1) | Saturday: 8AM–12PM / 3PM–6PM WAT

4 Modules · 16 Weeks

Next cohort

16 Saturdays16 Thursdays

Thursday 7pm–9PM (GMT+1) | Saturday: 8AM–12PM / 3PM–6PM WAT

OUR GRADUATES ARE HIRED BY

talent work company

About this course

The Social Media & Content Creation Accelerator equips creators and marketers to build, grow, and monetise audiences across digital platforms. Over 16 weeks you will master content strategy, short-form and long-form production, community management, analytics, and AI-assisted content creation — graduating with a professional content portfolio.

You'll have access to:

6 Live Sessions

16 Audio Lessons

Book Summaries

Content Templates

30-Day Content Portfolio

Content Creator Certificate

Duration: 16 Weeks (4 Months)

Choose Your Learning Path


$550

Standard Bundle


Tools You'll Learn

Canva / Adobe Express
Canva / Adobe Express
CapCut / Premiere Pro basics
CapCut / Premiere Pro basics
Meta Business Suite
Meta Business Suite
Buffer / Later
Buffer / Later
ChatGPT for Content
ChatGPT for Content
Google Analytics
Google Analytics
Notion (Content Calendar)
Notion (Content Calendar)
Hootsuite
Hootsuite

Social Media & Content — Hybrid Program

Topics Breakdown

Week 1

Content Strategy Fundamentals

Key Points

  • Understanding audience research and persona development
  • Defining content pillars and messaging frameworks
  • Platform-specific content strategy differences
  • Competitor analysis and benchmarking techniques
  • Content audit: evaluating existing content performance
  • Setting SMART content goals and KPIs
  • Building a content mission statement

Summary

Build a data-driven content strategy that resonates with target audiences. Develop audience personas, define content pillars, and analyse competitor strategies across social platforms.

Skills Developed

Audience research
Content strategy
Competitor analysis
Content pillars
Goal setting

Week 2

Platform Deep Dive: Instagram, TikTok & LinkedIn

Key Points

  • Instagram algorithm mechanics and ranking signals
  • TikTok algorithm: completion rate, shares, and rewatches
  • LinkedIn algorithm and professional content best practices
  • Content formats per platform: reels, carousels, stories, posts
  • Profile optimisation: bio, highlights, link strategy
  • Hashtag strategy by platform
  • Platform growth tactics: engagement pods, collaborations, consistency

Summary

Master the unique dynamics of the world's leading social platforms. Optimise creator profiles, analyse algorithm mechanics, and develop platform-specific content approaches.

Skills Developed

Platform strategy
Algorithm optimisation
Profile building
Hashtag strategy
Growth tactics

Week 3

Content Calendar Planning & Workflow

Key Points

  • Building a consistent and sustainable posting schedule
  • Content batching: producing multiple posts in one session
  • Content repurposing: one idea across multiple formats
  • Managing content workflows in Notion or Trello
  • Briefing designers and videographers effectively
  • Seasonal and event-based content planning
  • Creating an approval workflow for brand accounts

Summary

Develop efficient content production workflows for consistent, high-volume publishing. Build content calendars, batch-produce content, and design repurposing systems.

Skills Developed

Content planning
Workflow design
Content batching
Content repurposing
Approval workflows

Week 4

Brand Voice & Storytelling

Key Points

  • Defining and documenting brand voice and tone
  • Hero's journey applied to brand storytelling
  • PAS (Problem-Agitate-Solution) framework for content
  • Emotional triggers in content: belonging, aspiration, fear, joy
  • Writing scroll-stopping hooks for each platform
  • Developing a consistent caption writing style
  • Storytelling formats: behind-the-scenes, before/after, testimonials

Summary

Develop a distinctive, consistent brand voice and master the art of digital storytelling. Craft brand voice guides, write scroll-stopping hooks, and apply storytelling frameworks.

Skills Developed

Brand voice
Storytelling
Caption writing
Hook formulas
Emotional engagement
Limited — 17 seats per cohort

Choose Your Plan

Our education advisors can walk you through the payment options available to you.

Best Value

12 WEEKS · BEST VALUE

Full Bundle

12 weeks training + 8 weeks simulated internship

Payment Options

One-time or subscription

$3,000

$550
Save $2,450

One time payment before cohort starts

  • 12 weeks live training
  • 8 weeks simulated internship
  • Hands-on projects & scenario labs
  • Mentor & career coaching
  • Accredited certificate
  • CV, LinkedIn & interview prep
  • 30–60 days post-program support

First-come, first-served · Only 17 seats

12 WEEKS · TRAINING

Training Only

12 weeks live instruction, no internship

Payment Options

One-time or subscription

$2,000

$300
Save $1,700

One time payment before cohort starts

  • 12 weeks live instruction
  • All course materials & tools
  • Scenario labs & templates
  • Mentor sessions
  • Accredited certificate

First-come, first-served · Only 17 seats

8 WEEKS · ADD-ON

Career Experience

8 weeks simulated internship — post-training

Payment Options

One-time or subscription

$1,000

$250
Save $750

One time payment before the experience starts

  • 8 weeks simulated internship
  • Real project briefs & deliverables
  • Expert feedback & mentoring
  • Portfolio-ready output
  • Reference letter

First-come, first-served · Only 17 seats

What you are paying for

  • Early Bird pricing is available for webinar attendees only, valid for 48 hours.
  • Standard Bundle: one-time payment before your cohort starts.
  • Installment plans split the total across monthly payments at no extra cost (Full Bundle) or at standard price (Training Only, Career Experience).
  • Full Bundle includes 12 weeks live training + 8 weeks simulated internship.
  • Training Only includes 12 weeks live instruction, no internship.
  • Career Experience is an 8-week simulated internship add-on, available post-training.

If a cohort fills up, unsuccessful applicants are considered for the next cohort.

Our proven approach to student success

Maybe you’ve tried YouTube or a low-cost web development course. If you have, you know learning on your own can only take you so far. Humans learn best from other humans.
Ustack’s proven human-centric approach means you have a team behind you from day one.

Mentor

Mastery from your mentor

Build software engineering skills faster with an expert in your corner. Your mentor will keep you accountable and give you an insider's view.

Career coach

Counsel from your career coach

Get prepared for the job search. Your career coach will help you gain confidence and know-how to land the role.

Student advisor

Support from your student advisor

Stay on track and achieve your goals. Your student advisor has your back and will keep you on track to graduation.

Build a portfolio that proves your skills to hiring managers

In this bootcamp, you’ll work on six hands-on mini projects and five full portfolio projects, including a capstone product you can proudly showcase. By the end, you’ll have an interview-ready portfolio that proves your skills to hiring managers—and sets you apart from the crowd.

Projects by our Graduating Students

Effective Compliance Training with VR

While other companies use lengthy, monotonous compliance training, SISU VR’s product uses virtual reality to make this a more immersive and educative experience. They deliver compliance and prevention training with the competitive edge of Virtual Reality with immersive, realistic situations.

man

Jacob Kazami

Product management Graduate

See project

Portfolio

Meet your Instructors and Mentors

Segun Sobodu

Segun Sobodu

Product Manager - Opera Mini

Facilitator
Segun Sobodu company logo
Olatunji Fagbore

Olatunji Fagbore

Fractional Product Manager - ex-Cineworld Cinemas

Mentor
Olatunji Fagbore company logo
Jessica Isah

Jessica Isah

Product Manager, MBA - Unifonic

Mentor
Jessica Isah company logo
Tolu Adibe

Tolu Adibe

Head of Product Delivery, Qore

Mentor
Tolu Adibe company logo
Abimbola Abiodun

Abimbola Abiodun

Data Analytics Instructor, Fairmoney

Instructor
Abimbola Abiodun company logo
Abisola Rachael

Abisola Rachael

Product Management Instructor, Heala Tech

Instructor
Abisola Rachael company logo
Adenike Cole

Adenike Cole

Digital & Growth Marketer Instructor, AJBell

Instructor
Adenike Cole company logo

Student Stories

Real career transitions from learners who bet on themselves.

Explore how UstackSchool students turned practical training into confidence, clarity, and new career outcomes.

Frequently Asked Questions (FAQs)

FAQs for this course will be available soon.